My ARtura Competition

McLaren Artura AR Experience

With the launch of the new Artura, we’ve created an exciting new way for you to experience our latest supercar, wherever you are.

Using Augmented Reality and your smartphone, you can now ‘project’ your own Artura anywhere you point your phone and explore the car in real-time.

If you haven’t tried it yet, simply head to the Artura page using the link here on your mobile device. Flick the switch to activate AR and experience the Artura, rendered in full 3D right in front of you. You’ll even be able to see the view from the driver’s seat and explore the cockpit.
We’ve already seen some amazing content created using the new feature, but we wanted to take things a little further and involve you; our fans.
So we’re launching #MyARtura on Instagram. We want to see the best content you can create using the new Artura AR feature. Screengrab it, share it on social, use the #MyARtura hashtag and we’ll share some of your entries on @mclarenauto.

And #MyARtura doesn’t stop there. We have 3 Pirelli pole position podium hats, signed by one of our Formula One drivers, to give away. Rob Melville, our Design Director and the man behind the Artura’s beautiful design, will be selecting his three favourite submissions as winners.
For full terms and conditions, visit –

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